The Company was originally incorporated as Lakme Limited (“Lakme”) on December 5, 1952. Lakme was in the business of manufacturing, sale and export of cosmetics, toiletries and perfumery products. In 1998, Lakme decided to divest from its cosmetics business and decided to pursue the field of apparel retailing, given the absence of established brands in most categories. It was decided that Lakme would establish a strong presence in the apparel and soft goods retailing market by opening a chain of departmental stores across the country.
Towards this end, in March 1998, Lakme acquired Littlewoods International (India) Private Limited (“LIIPL”) from Littlewoods International Limited, U.K. LIIPL was in the business of retailing of readymade garments and related merchandise. In parallel, with effect from January 1, 1998, Lakme Exports Limited, a subsidiary of Lakme, was amalgamated with LIIPL and the merged entity was named as Trent Limited. Subsequently, with effect from July 1, 1998, Trent Limited was amalgamated with Lakme, and the name of Lakme Limited was changed to Trent Limited.
As part of the Tata Group, Trent’s flagship concept- Westside offers branded fashion apparel, footwear and accessories for women, men and children, along with a range of home furnishings & decor. This offer is presented through a differentiated portfolio of exclusive brands that are in tune with latest fashion trends appealing to a wide spectrum of style conscious consumers across defined customer segments. This differentiated approach also aids in competing effectively in the face of disintermediation risks posed by diverse competition.
Trent’s value fashion concept- Zudio offers fashion at irresistible prices for men, women and children. Exclusive fashion is curated in-house and made available at very sharp price points
Hypermarket and supermarket store chain - Operating under “Star Market” concept offers an assortment of products, including staples, beverages, health & beauty products along with a comprehensive fresh offering (vegetables, fruits, dairy, non vegetarian products). The offering is also supported by a compelling range of own brands at attractive prices.
A family entertainment concept – Landmark offers a curated range of toys, frontlist books, stationery and sports merchandise. Backend operations relating to the concept are significantly integrated with Westside to realize synergies and contain overhead costs.
Our vision is to design and deliver fashion & lifestyle brands, while always keeping it fresh.
To create value for all our stakeholders
In order to achieve this goal, we shall develop a comprehensive understanding of their needs, strive to win their confidence, and offer them best-in-class products and services at affordable prices.
We shall always be in the forefront of fashion and services by anticipating and exceeding the expectations of our customers.
We will continue to scale new heights of excellence through teamwork. Our leadership will be the product of our styling, quality and service consciousness. We will continue to scale new heights of excellence through teamwork, in an atmosphere that encourages creativity and innovativeness.
At Trent, we are guided by our values:
Integrity | Unity | Responsibility | Pioneering | Excellence
We pride ourselves on our inclusive culture and team spirit
- Product experience
- Supply chain innovation
- Socially responsible sourcing
- Efficient use of resources
- Value creation for shareholders
- Community welfare
- Internal controls & adequacy
- Quality products delivered in sustainable manner
- Tata Code of Conduct and responsible practices
- Code of Conduct for suppliers and manufacturers